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'Apprentice' pioneers integrated ads
Variety - Los Angeles, CA, USA - In episode one, "Meet the Billionaire," which originally aired Jan. 8, 2004, eight-member teams Versacorp and Protege went head to ambitious, young, entrepreneurial head on the streets of Manhattan in a quest to see which could generate the most cash selling lemonade.

It was just lemonade -- neither Sunkist nor Countrytime nor any other citrus beverage company, had anything to do with it. And 18.5 million viewers -- the seventh most for any series that week -- drank up this dignity-defying spectacle, as 31-year-old venture capitalist David Gould became the first contestant on NBC's "The Apprentice" to get fired by Donald
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Categories : The Apprentice, Celebrity Marketing News, Celebrity Advertising News
Posted 3/19/2008 03:03:20 AM | Permalink
Show an upscale demo surprise for NBC
Variety - Los Angeles, CA, USA - When NBC launched "The Apprentice" in 2004, advertisers were still holding their noses when it came to reality TV.

Sure, they'd dived into the form, and skeins like "Survivor" and "American Idol" were fully embraced by media buyers. Yet there was still a lingering mindset among advertisers that unscripted fare attracted lower-rent demos.

At NBC, that wasn't far from the truth -- "Fear Factor" wasn't exactly attracting the Lexus crowd. But then came "The Apprentice."

The Donald Trump-fronted competish skein sent a strong message to Madison Avenue: Reality TV can offer the same upscale environment as a top-tier drama.

Soon enough, "The Apprentice" was
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Categories : The Apprentice, Celebrity Advertising News
Posted 3/19/2008 03:03:25 AM | Permalink
'Apprentice' winner urges today's blacks to change workplace prejudices
Knoxville News Sentinel - Knoxville, TN, USA - "Apprentice" TV show winner Dr. Randal Pinkett charted his rise from selling CDs in a garage to becoming chairman of his own consulting firm in a speech Saturday to University of Tennessee students, alumni and faculty members.

Pinkett, who triumphed in season four of Donald Trump's NBC show about success in business, also said it is up to the black students of today to change prejudices toward blacks in the workplace.

"Your generation is letting the world know that (blacks) are more than New York or Flavor Flav," Pinkett said. "It's not a coincidence that Yahoo, Google and Facebook were created by
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Celebrities : Randal Pinkett
Categories : The Apprentice, Business Speaker News
Posted 2/10/2008 12:02:25 AM | Permalink
Nely Galan - 'The Celebrity Apprentice' - NBC
Best Syndication - Pinon Hills, CA, USA - The women's team fail to win again this week. This time Omarosa lead them to this loss, and in the end Nely Galan gets fired on this week's 'Celebrity Apprentice.'

Omarosa spoke her mind this week on the apprentice as the tensions flared between the men and her. Of course her seeming enemy, British celebrity, Piers Morgan said that Omarosa was a “pointless waste of space.” How could Omarosa not vent, so she stoops to her old ways and pours a glass of champagne over his head.

So Omarosa is not a celebrity, she is a reality star, that helps to make
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Categories : The Apprentice
Posted 2/8/2008 01:02:15 AM | Permalink
Conference to host ‘Apprentice’ winner
The Daily Beacon - Knoxville, TN, USA - UT will welcome a winner of the hit reality show “The Apprentice” to speak as the Charlie Lemmons Keynote Speaker during the third annual Black Issues Conference on Feb. 9. Randal Pinkett, the season 4 winner, will discuss “Money, Power, and Respect: The Keys to Economic Empowerment.”

Tierney Bates, assistant director of Minority Student Affairs, said planning the conference came together easily.

“My generation grew up listening to the song ‘Money, Power and Respect’ as an anthem. First comes the money, then the power, and finally respect,” Bates said. “The goal of the conference is to teach students, not just how to
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Celebrities : Randal Pinkett
Categories : The Apprentice, Business Speaker News
Posted 2/8/2008 12:02:12 AM | Permalink
Ivanka Trump Struts Her 'Stuff'
Ivanka Trump
Access Hollywood - USA - NEW YORK, NY (August 15, 2007) -- With her intelligence, business savvy and style, Ivanka Trump has ensured that the board room is never the bored room on "The Apprentice."

And now, with a sexy & revealing cover and photo layout for Stuff magazine, Ivanka lives up to the title, "World's Sexiest Boss!"

Besides being a judge on dad Donald's NBC show, The 25-year-old Ivanka also serves as senior vice president of real-estate development for the Trump organization.

But with this month's launch of Ivanka Trump diamond boutiques in New York and Las Vegas, she proves that she really is "the boss" in
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Celebrities : Ivanka Trump
Photo Credit : PR Photos
Categories : The Apprentice
Posted 8/15/2007 12:08:53 AM | Permalink
College student and CEO? 'Apprentice' winner says yes
Modesto Bee - Modesto, CA, USA - You spend tens of thousands of dollars attending college with the hope of one day landing a good-paying job, maybe even one with a six-figure income.

But Randal Pinkett, the winner of a job with Donald Trump on the fourth season of NBC's "The Apprentice," says you don't have to settle for being an employee of someone else. It's possible to become your own chief executive even while pursuing your college degree. And Pinkett has proof. Think Google, Yahoo and Facebook, all successful businesses that were founded by entrepreneurs while they were attending college.

"Believe it or not, you can have an
Randal Pinkett
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Celebrities : Randal Pinkett
Photo Credit : PR Photos
Categories : The Apprentice, Reality TV Stars, Business Books, Business Speaker News, Author News
Posted 8/11/2007 03:08:37 AM | Permalink
First Woman Donald Trump Apprentice Winner, Kendra Todd, Advises Baby Boomers on How to 'Risk and Grow Rich' in Real Estate as Part of Retirement Portfolio
Emediawire (press release) - Ferndale, WA, USA - Kendra Todd, the first woman hired by Donald Trump as the winner of the NBC television show, The Apprentice, and a nationally recognized real estate agent and investor, will be the guest speaker Friday, July 27th at a free teleseminar presented as part of National Retirement Planning Month.

According to Bill Losey, creator of National Retirement Planning Month, and host of the teleseminar, Kendra's background in real estate investment makes her the perfect person to talk to baby boomers about real estate investing as part of their retirement fund asset allocation.

Kendra, who is host of HGTV's television show, My House Is
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Celebrities : Kendra Todd, Donald Trump
Categories : My House Is Worth What?, The Apprentice, Reality TV Stars, Business Leaders, Business Speaker News
Posted 7/24/2007 12:07:45 AM | Permalink
Report: Trump and NBC kiss and make up
TV Squad - Santa Monica, CA, USA - Reuters is reporting that NBC and Donald Trump have agreed to bring back The Apprentice for one more season, and possibly two. During this spring's Upfronts presentation, The Apprentice was left off the NBC schedule. The network didn't officially cancel the reality show, but Donald Trump opened his big yapper and announced that he had no plans to return for another season. Then, less than two weeks later, he told Larry King that he did want another season. Since then, NBC has hired a new entertainment president and that may be the reason The Apprentice is back on the table.

Donald Trump
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Celebrities : Donald Trump
Photo Credit : PR Photos
Categories : The Apprentice, Business Leaders, Business Speaker News
Posted 7/6/2007 05:07:10 AM | Permalink
 The Apprentice in the News
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