Search our database of Celebrity Galleries:  
View our entire list of Celebrities
Search by Category
Celebrity Talent News
Celebrity News
Celebrity Business News
Professional Speaker News
Corporate Events
Television Personalities

Michael Phelps Needs More Than Gold Medals To Become A Marketing Success

AHN - USA - Anne Lu - Celebrity News Service News Writer
Beijing, China (CNS) - Sure, he is the star of the show now, but will Michael Phelps still be famous after this ends? Experts think his marketability is as fleeting as the Olympics itself.

Phelps conquered the Olympics with numerous gold medals, making him the most decorated Olympian ever to hit the 2008 Beijing Summer Olympics. While he is undoubtedly a big Olympic star now, he may still not be lucrative enough to swim on the sports marketing pool.

Marketing experts doubt that the 23-year-old power swimmer can hold the public's interest longer than the Olympics season. Since he is only visible every four years during the multi-sports event, sports fans may revert their interests to their normal sports activity like basketball and football after just a week or so.

Nevertheless, if he proves to be as powerful as his underwater strokes, he can still boost his after-Olympics visibility by becoming a major celebrity.
Source : Originally Published AHN - USA, Aug 18, 2008
Celebrities : Michael Phelps
Categories : Celebrity Marketing News, Celebrity News, Celebrity Endorsement News, Athlete News
Posted 8/18/2008 07:08:39 AM | Permalink
FAIR USE NOTICE: This site contains copyrighted material the use of which has not always been specifically authorized by the copyright owner. Articles provided on this site are for informational purposes only and we believe that this educational use on the Web constitutes a fair use of the copyrighted material as provided for in section 107 of the US Copyright Law. Fair Use notwithstanding we will immediately comply with any copyright owner who wants their material removed or modified or wants us to link to their web site.
Home | Celebrities | Search by Category | Speakers Bureau | Contact Us | Site Map
Copyright © 2017-2018 Talent News Network All right reserved.