Kelly Ripa Lends Star Power to Fight Ovarian Cancer |
Earthtimes.org - USA - Kelly Ripa is using her talent to support the fight against ovarian cancer as the star of the new public service announcements to promote the inaugural QVC Presents Super Saturday Live to benefit The Ovarian Cancer Research Fund (OCRF).
Ripa is scheduled to appear in both the print and television public service announcements promoting QVC Presents Super Saturday Live on QVC July 28, 2007 from 1 PM - 3 PM (ET), with all net proceeds going to OCRF.
The exclusive sale, previously only available to Hamptons' tastemakers and celebrities, will now reach QVC's 90 million U.S. homes, allowing shoppers throughout the country to get designer styles at a fraction of the suggested retail price while supporting OCRF.
Ripa has been a three-year host and longtime supporter of Super Saturday, the annual fundraiser in Water Mill, New York, featuring a designer sale and activities for the entire family, all benefiting OCRF. Now in its 10th year, Super Saturday will be broadcast live for the first time on leading multimedia retailer QVC.
"I am thrilled to be co-hosting for the third year in a row," said Ripa. "What better way to spend a day than shopping and contributing to a wonderful cause!"
"In the midst of her demanding work schedule and an obvious devotion to her family, Kelly's continued commitment to charity is inspiring to women everywhere, and we are ecstatic to partner with her and OCRF on this important initiative," said Bob Ayd, chief merchandising officer for QVC. "With her support, we look forward to bringing even more attention to this event and its important objective."
"OCRF is thrilled to work with QVC for the first time to celebrate Super Saturday's 10th anniversary and we are indebted to Kelly for her devotion to our cause," said Faith Kates Kogan, president of OCRF. "Through Kelly's and QVC's support, OCRF will continue its mission to raise much-needed funds for research and raise awareness of this deadly disease."
About QVC
QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group , is one of the largest multimedia retailers in the world, with annual revenue of more than $7 billion. QVC is committed to providing customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The company's website, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, PA-based QVC has shipped more than a billion packages in its 20-year history.
About The Ovarian Cancer Research Fund
The Ovarian Cancer Research Fund (OCRF) is the leading independent, non- profit organization in the United States dedicated to advancing research, raising awareness and finding a cure for ovarian cancer. Ovarian cancer takes the lives of over 15,000 women in the United States each year, with over 20,000 new cases being diagnosed annually. There is currently no method of early detection, leading to late diagnosis in 75 percent of all cases. OCRF is committed to funding the best and the brightest of scientific investigators whose work focuses on new tools for detection and better treatment options. To date, OCRF has funded researchers at 40 leading cancer centers nationwide.
Ripa is scheduled to appear in both the print and television public service announcements promoting QVC Presents Super Saturday Live on QVC July 28, 2007 from 1 PM - 3 PM (ET), with all net proceeds going to OCRF.
The exclusive sale, previously only available to Hamptons' tastemakers and celebrities, will now reach QVC's 90 million U.S. homes, allowing shoppers throughout the country to get designer styles at a fraction of the suggested retail price while supporting OCRF.
Ripa has been a three-year host and longtime supporter of Super Saturday, the annual fundraiser in Water Mill, New York, featuring a designer sale and activities for the entire family, all benefiting OCRF. Now in its 10th year, Super Saturday will be broadcast live for the first time on leading multimedia retailer QVC.
"I am thrilled to be co-hosting for the third year in a row," said Ripa. "What better way to spend a day than shopping and contributing to a wonderful cause!"
"In the midst of her demanding work schedule and an obvious devotion to her family, Kelly's continued commitment to charity is inspiring to women everywhere, and we are ecstatic to partner with her and OCRF on this important initiative," said Bob Ayd, chief merchandising officer for QVC. "With her support, we look forward to bringing even more attention to this event and its important objective."
"OCRF is thrilled to work with QVC for the first time to celebrate Super Saturday's 10th anniversary and we are indebted to Kelly for her devotion to our cause," said Faith Kates Kogan, president of OCRF. "Through Kelly's and QVC's support, OCRF will continue its mission to raise much-needed funds for research and raise awareness of this deadly disease."
About QVC
QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group , is one of the largest multimedia retailers in the world, with annual revenue of more than $7 billion. QVC is committed to providing customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The company's website, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, PA-based QVC has shipped more than a billion packages in its 20-year history.
About The Ovarian Cancer Research Fund
The Ovarian Cancer Research Fund (OCRF) is the leading independent, non- profit organization in the United States dedicated to advancing research, raising awareness and finding a cure for ovarian cancer. Ovarian cancer takes the lives of over 15,000 women in the United States each year, with over 20,000 new cases being diagnosed annually. There is currently no method of early detection, leading to late diagnosis in 75 percent of all cases. OCRF is committed to funding the best and the brightest of scientific investigators whose work focuses on new tools for detection and better treatment options. To date, OCRF has funded researchers at 40 leading cancer centers nationwide.
Categories : TV Hosts, TV Personalities, Celebrity Causes, Celebrity News
Posted 6/19/2007 04:06:17 PM | Permalink
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