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Michael Phelps
Name : Michael Phelps
Gender :
Date of Birth : 1985-06-30
Place of Birth : Baltimore, Maryland
Country Of Nationality : United States
TNN Categories : Athletes
Brief Bio : Michael Phelps (born June 30, 1985 in Baltimore, Maryland) is an American swimmer and World Record Holder in several events. Phelps' achievements include a record of eight medals at the 2004 Summer Olympics... - More...
Photo by PR Photos  
Plan to market star swimmer is in second of three phases
Baltimore Sun - United States - Though his celebratory parade in Towson represented a finale to Michael Phelps' post-Olympic blitz of public appearances, the swimmer is just beginning his quest to become an enduring marketing force.

"We couldn't fully comprehend the impact of his performance combined with the nightly prime-time coverage," said Phelps' longtime agent, Peter Carlisle. "That's still blowing us away, the effect. He's at a point now where he can make a difference in so many ways if he has the energy to do it and the commitment to do it."
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Celebrities : Michael Phelps
Categories : Celebrity Commercials, Celebrity News, Athlete News
Posted 9/18/2008 12:09:56 AM | Permalink
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Olympian Michael Phelps Flakes Out with Paid Endorsement of Frosted Flakes Cereal
Natural News.com - Phoenix,AZ,USA - (NaturalNews) Super-Olympian Michael Phelps, who famously follows a horrendous junk food diet, has now signed a lucrative deal to promote Kellogg's Corn Flakes and Frosted Flakes. In doing so, he will leverage his celebrity status to push sugary, processed foods onto a generation of children who already suffer from unprecedented rates of obesity and diabetes. Processed sugar, as you know, promotes both diseases and causes nutritional deficiencies at the same time.

The deal has earned Phelps harsh criticism from some doctors, such as nutritionist Rebecca Solomon of Mount Sanai Medical Center. In a Daily News article posted this morning, Solomon said,
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Celebrities : Michael Phelps
Categories : Celebrity News, Celebrity Endorsement News, Athlete News
Posted 8/20/2008 12:08:39 AM | Permalink
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Agent: Phelps could earn $100 million over lifetime - Olympics
ESPN - USA - Michael Phelps proved he is the Olympic gold standard.


Now he's chasing a different kind of gold -- from corporations. And the question out there is whether Phelps can prove he's worth as much (if not more) out of the pool as he is in it.

Entering the Beijing Games, Phelps was reportedly earning an estimated $5 million annually from corporate endorsements, with deals from companies like AT&T, Visa, PowerBar, Omega and Speedo. Now that he's won eight gold medals, breaking Mark Spitz's 36-year-old record of seven in one Olympic Games, many in the sports marketing industry believe Phelps' corporate income could
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Celebrities : Michael Phelps
Categories : Celebrity News, Celebrity Endorsement News, Athlete News
Posted 8/19/2008 12:08:03 AM | Permalink
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Michael Phelps Needs More Than Gold Medals To Become A Marketing Success
AHN - USA - Anne Lu - Celebrity News Service News Writer
Beijing, China (CNS) - Sure, he is the star of the show now, but will Michael Phelps still be famous after this ends? Experts think his marketability is as fleeting as the Olympics itself.

Phelps conquered the Olympics with numerous gold medals, making him the most decorated Olympian ever to hit the 2008 Beijing Summer Olympics. While he is undoubtedly a big Olympic star now, he may still not be lucrative enough to swim on the sports marketing pool.

Marketing experts doubt that the 23-year-old power swimmer can hold the public's interest longer than the
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Celebrities : Michael Phelps
Categories : Celebrity Marketing News, Celebrity News, Celebrity Endorsement News, Athlete News
Posted 8/18/2008 07:08:39 AM | Permalink
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Marketing Experts Think Michael Phelps' Popularity May Not Extend Beyond The Olympics Season
AHN - USA - Anne Lu - Celebrity News Service News Writer
Beijing, China (CNS) - Sure, he is the star of the show now, but would Michael Phelps still be famous after this ends? Experts think his marketability is as fleeting as the Olympics itself.

Phelps conquered the Olympics with numerous gold medals, making him the most decorated Olympian ever to hit the 2008 Beijing Summer Olympics. While he is undoubtedly a big Olympic star now, he may still not be lucrative enough to swim in the sports marketing pool.

Marketing experts doubt that the 23-year-old power swimmer can hold the public's interest longer than the
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Celebrities : Michael Phelps
Categories : Celebrity Marketing News, Celebrity News, Celebrity Endorsement News, Athlete News
Posted 8/18/2008 03:08:18 AM | Permalink
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Michael Phelps Conquered the Olympics, But Can He Conquer Sports Marketing?
Jossip - New York,NY,USA - Now that President King Dictator Michael Phelps has won the Olympics — literraly, the whole shebang is his — what's next? Doubtful that a guy could win eight gold medals in Beijing and then go back to Maryland with his dog to swim laps in the Potomac, although that looks as if it's Mikey's game-plan. Luckily, the money from Phelp's endorsements might last him long enough to buy a place in a nicer neighborhood than Baltimore; Speedo is writing him a cheque for $1 million as part of its promise for him winning eight gold medals, and that's on top
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Celebrities : Michael Phelps
Categories : Celebrity Advertising News, Celebrity News, Athlete News
Posted 8/18/2008 12:08:17 AM | Permalink
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Phelps ready to dive right in
Baltimore Sun - United States - Under his skull-tight swim cap, you can't really tell much about Michael Phelps' training. But under his Detroit Tigers ball cap, you can see his hair sprouting out like a well-watered houseplant. It's a subtle thing, but it tells us where Phelps is in his preparation for the Beijing Olympics.

"When he gets really serious, that'll be gone," promises Phelps' coach, Bob Bowman.

Next week is the year-out mark for the Summer Games, which means the time to get serious is now. Though Phelps' program at this week's ConocoPhillips USA Swimming National Championships wasn't designed to destroy records, when he leaves here
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Celebrities : Michael Phelps
Categories : Athlete News
Posted 8/3/2007 12:08:46 AM | Permalink
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ESPN Sets Celebrities for ESPY Awards
Television Week - Detroit, MI, USA - ESPN has lined up its annual bevy of stars to join co-hosts LeBron James and Jimmy Kimmel at the upcoming ESPY Awards in July.

The 15th annual gala, which commemorates the past year of sports by honoring sports achievements and athletes, has added names from the worlds of film, sports, television and music to its roster of presenters. Among the names to appear will be actors Samuel L. Jackson, Dwayne "The Rock" Johnson and Dane Cook; NFL quarterbacks Peyton Manning, Vince Young and Matt Leinart; actresses Kate Walsh of "Grey's Anatomy" and Jamie Lynn Sigler of "The Sopranos;" and swimming star
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Celebrities : Samuel L. Jackson, Peyton Manning, Vince Young, Matt Leinart, Jamie Lynn Sigler, Kate Walsh, Michael Phelps, LeBron James, Dane Cook, Jimmy Kimmel, Dwayne Johnson
Categories : Celebrity Appearances, Celebrity News, Athlete News
Posted 6/20/2007 12:06:01 PM | Permalink
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