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DHI-Communications Receives Educator Accreditation in Inbound Marketing
VEE 2 - Dr. Dave Hale, Founder & President of DHI-Communications  announced the launch of a comprehensive Inbound marketing certification training program held in conjunction with Hubspot and Inbound Marketing University (IMU). The program is free of charge and will qualify students to sit for the certification examination upon completion of the program.

This certification program acknowledges that professionals are proficiency in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.

"Obtaining the Inbound Marketing Certification allows online professionals to provide their clients with more specialized services," said Hale. "With so many
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Celebrities : Gary Vaynerchuk, David Meerman Scott, Avinash Kaushik, Chris Brogan
Categories : Speakers News, Celebrity Marketing News, Author News
Posted 8/26/2010 06:08:23 PM | Permalink
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Forbes

NSA Meets To Influence The World
Forbes
Day Two of the conference opened with David Meerman Scott. If marketing is something important to you and your company (and you know it is), then you must study his content, starting with The New Rules of Marketing and PR. David's program focused on a ...

GlobeNewswire (press release)

Registration Opens For 8th Annual B2B Marketing Exchange
GlobeNewswire (press release)
Keynote speaker David Meerman Scott, who will reveal how brands can create passionate fans of their products, services and ideas;; Six tracks of tailored content: Content2Conversion, Demand Gen Summit, ABM In Action Live, Sales Impact Summit, ...

UW Today

Q&A: What can we learn from the hidden history of technology design?
UW Today
Raytheon photo courtesy of the collection of David Meerman Scott, author of Marketing the Moon: The Selling of the Apollo Lunar Program. During the Apollo missions to the moon in the 1960s, the LOL, or “little old ladies,” method referred to the women ...

PR Daily

8 lessons from space-focused comms
PR Daily
“President Kennedy told a story—we will land a man on the moon by the end of the 1960s,” says David Meerman Scott, author of “Marketing the Moon: The Selling of the Apollo Lunar Program.” “It was a powerful story that most people in the country could ...

Inc.com

Donald Trump Must Have Read These 50 Quotes About Social Media
Inc.com
Social media is changing the way the world communicates. It links parts of the world never before connected, opening up new avenues for sharing information and connecting people. And it's having a huge impact. As President Donald Trump famously ...

Channel NewsAsia

Commentary: Praise for a heroic Thai cave rescue, but time to let the boys return to their normal lives?
Channel NewsAsia
Riding on the coat-tails of a big news story, or what is called “newsjacking” - a term coined by famed author David Meerman Scott - is an often-used marketing tactic employed by companies to latch their brand name on to an event that is already ...

Inc.com

The No-Cost Marketing Technique that Can Put Your Brand in the Spotlight
Inc.com
When the lights go out in Vegas, it's big news--especially if the outage happens during the annual Consumer Electronics Show, with more than 180,000 attendees showcasing gadgets galore. Not the kind of event you can present unplugged, but for a smart ...

Five Questions about Newsjacking with David Meerman Scott
Huffington Post
A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR, and one area I promised to revisit is known as newsjacking. Scott describes it as the art and science of injecting your ideas into a breaking news ...
More David Meerman Scott News >>
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