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P&G Perks Up Folgers With Integrated Effort For Gourmet Selections
MediaPost Publications - New York, USA - PROCTER & GAMBLE'S FOLGERS GOURMET Selections brand has launched a new marketing effort, "Wake Up Special Every Day," which includes new ads and a call for consumer-generated content--an integrated effort that features TV actress Chandra Wilson and TV journalist Lisa Ling. The effort also includes a corporate goodwill effort benefiting Habitat for Humanity.

The campaign, via Saatchi & Saatchi, N.Y., includes a pair of 15- and 30-second TV spots featuring Ling and Wilson detailing how a cup of coffee figures into their morning rituals and defines their day.

Wakeupspecial.com features out-takes of the ads, extra documentary-type footage and interactive tools, allowing consumers
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Celebrities : Chandra Wilson, Lisa Ling
Categories : Celebrity Commercials, Celebrity Advertising News, Celebrity News
Posted 8/9/2007 05:08:20 AM | Permalink
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 Chandra Wilson in the News
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Chandra Wilson Opened Up About The “Grey’s Anatomy” Episode That Will Make TV History  BuzzFeed News

As of its Feb. 28 episode, Grey's Anatomy will become the longest-running medical drama on television. Chandra Wilson told BuzzFeed News the episode will ...

Angela Bassett, Chandra Wilson Honored at Woman's Day Red Dress Awards  Hollywood Reporter

Angela Bassett and Grey's Anatomy star Chandra Wilson discussed the personal impact of heart disease and using their platform to raise awareness of heart ...

Chandra Wilson Talks 'Grey's Anatomy' Milestones  ETCanada.com

Actress and director Chandra Wilson talks about the importance of taking care of your health and shares what's to come for her character Miranda Bailey on ...

Diva Defined: Chandra Wilson, Embracing the Journey  KTLA Los Angeles

Actress Chandra Wilson talks about going from Houston to NYC to study acting. She also speaks about the importance of having mentors to guide you, and ...

Go red for 16th annual Woman’s Day Red Dress Awards  PIX11 New York

MIDTOWN – The 16th annual Woman's Day Magazine Red Dress Awards were held Tuesday night at Jazz at Lincoln Center. Honorees include actresses ...

Grey's Anatomy | Bailey Asks Ben to Move Back In  ABC

Bailey (Chandra Wilson) asks Ben (Jason George) to move back in and he says yes after setting some ground rules first. From Grey's Anatomy Season 15, ...

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